Kantar Worldpanel is the global expert in shopper behavior. Through continuous monitoring, advanced analytics and tailored solutions, we inspire successful decisions by brand owners, retailers, market analysts, and government organizations globally. With over 60 years’ experience, a team of 3,500, and services covering 60 countries directly or through partners, we turn purchase behavior into competitive advantage in markets as diverse as FMCG, impulse products, fashion, baby, telecommunications and entertainment, among many others. In the Philippines since 2001, we continuously track actual household FMCG purchases with a nationwide urban and rural read across Socio-Economic Classification.

We are part of Kantar, home to some of the world's leading research, data, and insights brands. Individually, Kantar Millward Brown, Kantar TNS, Kantar Media and Kantar Worldpanel are famous and highly respected experts in our respective fields. Collectively, we offer the most complete view of consumers – the way they live, shop, vote, watch and tweet – in over a hundred countries worldwide. For the benefit of our clients, Kantar connects these specialists as well as providing access to the wider WPP group of companies and other partners.

For more information about Kantar Worldpanel Philippines, Kantar, and WPP, please click to visit: Kantar Worldpanel Philippines Website and Facebook page; Kantar Website; WPP Website.